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© 2013 by RULMECA Corporation |
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Rulmeca Corp. Motorized Pulley Sales School Initiates "Push" into Latin America
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Supported by represenatives from Rulmeca Germany, Rulmeca Venezuela, and Melco LLC; Rulmeca Corporation hosted authorized distributors from key Latin American countries at its January 2013 sales school. |
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 Eight Countries:On a chilly winter day, international guests convened at Rulmeca's Wilmington, North Carolina facility. From left to right, Mike Gawinski (Rulmeca), Miguel Pretell (Blexim - Peru), Steve Bezuidenhout (Melco LLC), Juan Gomez (A.R. Losrestrepos - Colombia), Merle Graham (Rulmeca), Charles Dawson (Blexim - Peru), Juan Carlos Castillo (Solutiones ECM - Panama), Mario Campodonico (Rulmeca Venezuela), Pete Svizeny (Rulmeca), Julio Dalia (Blexim - Peru), Javier Pazmino (CEMACOL - Ecuador), Jess Buck (ZMI - Missouri), Benito Concha (TABSA - Mexico), Tim Tappenbeck (Rulmeca Germany), Jay Graham (Rulmeca)
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Three Day Conference:
The group participated in three days of lectures, discussions, exercises, and demonstrations to sharpen sales skills and improve technical knowledge of Rulmeca Motorized Pulleys and other Rulmeca group products.
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 Model 138E Demonstrator:
Attendees observed a presentation on how to use the new 138E Motorized Pulley Demonstrator. Rulmeca has recently shipped many copies of this demo (which includes a carrying case) to affiliates and distributors throughout the world.
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 Rulmeca Group Rollers:
Discussions included Rulmeca Group roller brands, including Rulmeca, Melco, and Precismeca. Photo shows Mario Campodonico of Rulmeca Venezuela explaining the features of a Melco Supreme Roller to distributors from Peru, Panama, Ecuador, and Mexico.
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 Motorized Pulley Assembly and Disassembly:
The group gathered in the company's assembly shop to observe how to disassemble a model 220M Motorized Pulley. Readily accessible aftermarket service is a key factor in establishing Motorized Pulley sales in new territories.
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 Success Stories:
Photo shows Ing. Juan Gomez of A.R. Losrestrepos presenting a "success story," explaining how he applied sales techniques learned at Rulmeca's 2012 sales school to develop sales in Colombia during the last twelve months.
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 Celebration on the riverfront:
In addition to hours of classroom work, the group had opportunities to build relationships and share sales experiences. The group paused for a photo on the Wilmington Riverwalk after a Saturday seafood lunch.
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New Spanish Marketing Material:
To strengthen Motorized Pulley promotional activities in Central and South America, Rulmeca produced a Spanish language version of key flyers, articles, and movies. All of these items are now "downloadable" from the website.
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Interactive Map:
Supporting the new Motorized Pulley "sales push" into Central and South America, Rulmeca published a new interactive map on the website to assist end users in finding authorized Motorized Pulley distributors.
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